The web trends are changing in 2015, and according to recent studies, mobile traffic will increase to 60% of all the traffic that the internet receives. The web world is moving towards portability and chances are that more and more traffic to your website will be mobile-driven. To keep up, more and more web developers in Toronto and abroad are also becoming app developers, which is no easy task, considering app development involves learning a new coding language, such as Java or Swift. If you don’t have an app to complement your web presence, you’re missing on a huge opportunity to build a loyal user base and grow your traffic.
AppPresser is a customization tool for mobile applications that connects directly to your WordPress backend. The company’s website doesn’t go into too much detail about how their tool works, but they maintain that their product will bring all of your website’s features to a mobile app for iOS or Android. Adding content to your app will automatically populate on your web, and you even have the ability to set up push notifications so that users can get instantly updated whenever new content appears on your site. AppPresser argues that the benefit of building an app that is powered by WordPress is that WordPress has user management features that were previously not available in an app alone.
There are no monthly fees when you use AppPresser, you own and host your own app. The pricing of AppPressor is slightly on the higher side, with simple news/content website app starting from 199$(for 5 apps) and more advanced mobile app going to $499.00(up to 25 apps).
Mobiloud is another management and customization tool for mobile applications that syncs with your WordPress. The Mobiloud tool takes the form of a WordPress plugin, offering seamless integration with your website, automatically updating your app anytime you make changes to the site. The only catch with Mobiloud is that the tool does not automatically convert your website into an application; an app is built for you and then linked to the plugin. The company touts this as a good thing, arguing that, unlike other solutions, Mobiloud gives you a completely “native” app.
That’s not to say you don’t have some control over what your native app will ultimately look like. After installing the plugin you can add your logo/brand and customise the UI’s colors, add an app icon and launch images, and even get to see a preview of the app before it’s built. The major benefit of having Mobiloud build your app, but they take care of the app submission process, sparing you from having to sign up as a developer, pay for a developer account and handling the build.
The Mobiloud solution is very well-rounded and robust. Here are some of the key features:
- Any new articles will be listed in the app as soon as they’re published
- Changes to your app’s menu and configuration are also immediately updated
- Your app is integrated with the leading mobile ad servers like MoPub and Google DFP, to give you maximum flexibility in serving your own inventory or banners from ad networks like AdMob
- A push notification system that will notify users of the app every time new content is published
- Social sharing integration with Twitter, Facebook and many others
- Integration with the Disqus commenting system
- The ability to “favorite” articles
- Multi-language support (including RTL for Arabic and Hebrew)
- Access to your website’s content offline
- Full support and integration with Google Analytics
The pricing for a starter app with Mobiloud will run you about $69/month, which features one platform, email support, and a few other features. A Professional app will cost you only $99 per month, which offers an app build for both iOS and Android.